“Customers” love companies that treat them with respect and make them feel significant – after all, human beings want to feel important and special at all times! It just takes one unhappy customer to spread the word about the service they received from you or your company and cost you potential clients very quickly.
In most cases you only have one chance to make a good impression with your customer and the way you come across, from the start, will determine whether your client will continue with the service you are providing or take their business to your competitor.
Focusing on your customers’ needs and providing excellent service is a powerful way to grow your organization and earn loyalty in your field of business. This takes great effort and a special understanding of what “customer service” is all about.
Customer service is vital to any organization. No matter how important the service you perform or the quality of your products, it is essential for you to learn how to provide excellent customer service.
Following are some hot tips and techniques for making that great first impression with your customer. These are simple techniques that will go a long way to make a big difference in how your customer perceives you.
Show respect and consideration to all your customers. Make eye contact, listen intently to the customer, use their name when addressing them and don’t forget to smile. You should smile when you are with the person face-to-face or on the phone as the customer can see and feel your vibes. These basics will set the tone for the rest of the conversation.
Add a personal touch to your customer. At a minimum, send out reminder notices when necessary, follow-up on how your product/program is performing or send greeting cards when appropriate. You will get feedback to make your company better, and customers will enjoy the personal touch.
Meet Customer Needs
Make sure that your customer’s needs are met properly and in a timely fashion. When you say you are going to do something and at a specific time – go out of your way and do what you say you will do. When your customer is satisfied, not only are they more likely to return, but they will tell other people about their positive experience. Remember, word of mouth is the best form of advertising.
One Chance To Make A First Impression
Here are some of the top observations on what should be done:
- Dress appropriately. Take a look at the mirror – how do you look? Make sure you do not wear your trendy weekend cloth to work, do not wear jeans, do not wear reveling cloths and for men do not wear colorful socks. Do not over style your hair or use excessive gel or spray. For ladies, do not use excessive make-up or perfume. Basically, what you wear and the way you wear it reflect on you and on the organization.
- Greetings, Body Language and posture: Communication with people consists of 90% body language and only 10% words – This provides clues as to the attitude or state of mind of the customer such as pleasure, amusement or boredom. Learn to read the signs. Slouching, crossing your legs and/or arms can all give negative impressions!
- “Customers” love companies that treat them with respect and make them feel significant – after all, human beings want to feel important and special at all times! It just takes one unhappy customer to spread the word about the service they received from you or your company and cost you potential clients very quickly. Be punctual: Always be on time for every appointment and every meeting. Plan your day accordingly so that you do not get caught in traffic or waste time trying to find a parking space. Make it a habit of waiting for your customer 15 minutes ahead of time rather than being 15 minutes late (who knows, maybe your client will also be early).
- Be an excellent listener – Keep your focus on the customer and their needs. To build a strong business relationship with your customer, train yourself to be an excellent listener. Especially if you are meeting your customer for the first time, keep any conversation related to you to a minimum, and allow the customer to talk about themselves.
- Check your surroundings: What image are you trying to portray – the level of cleanliness around you has to be impeccable. How clean and tidy is the office or meeting room, are there any challenging smells, and how are the toilets?
- Have a positive attitude. Starting with, and maintaining, a positive attitude while conducting business is a great way to begin a business relationship. Keep your dialogue simple but professional.
- Business Etiquette: Take into account the personal culture of the individuals and or the business organization, whether they are religious, regional, gender, corporate or otherwise. When possible, research the background of the customer. The business style of a Japanese organization is totally different from an Arab organization. Understanding their culture, etiquettes and taboos is of great value and will give a great first impression.
- Have an agenda ready. Before you walk into a meeting with a client, have an agenda ready so that the customer is prepared for the business discussions that lie ahead. This will also help build you up in the eyes of your customer and ensure you are one step ahead.
- Take good notes – keep it professional. At the start ask a few personal questions to break the ice, and then get down to business. Keep notes as you proceed with your meeting in order to have a good record of what was discussed.
Regardless of the situation in which you find yourself, using all or some of these key tips will help you to build strong relationships quickly as you seek out new business. Good luck!